Free2Play Research Project Final Report
Tampereen yliopisto
2016
Informaatiotieteiden yksikkö - School of Information Sciences
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Julkaisun pysyvä osoite on
http://urn.fi/URN:ISBN:978-952-03-0067-8
http://urn.fi/URN:ISBN:978-952-03-0067-8
Kuvaus
With additional guest articles by Tuomas Pirinen, Reforged Studios and Aki Järvinen, Game Futures.
Tiivistelmä
The free-to-play revenue model has gained wide popularity in
the video games industry. Distributing games for free and
monetizing through in-app purchases has been proven to be a
lucrative business and a promising approach for many. While
industry news has been filled with success stories, player
attitudes have been reserved, and sensationalism has found its
way to mainstream media. Simultaneously, online social
gambling has taken new forms while taking influences from
traditional video games, and vice versa. To understand
holistically these new phenomena, a closer examination is
needed.
Free2Play research project (Tekes 40134/13) was launched to
provide scientific knowledge on free-to-play and new forms of
online social gambling. Based on the Tekes Skene program,
the project started on the 1st of March 2013 and ended on the
30th of June 2015. Utilizing both quantitative and qualitative
research methodologies, the project goal was to provide new
knowledge on design practices and player behavior in free-toplay
and online social gambling environments, and also to
study the similarities and differences of the two. This report
summarizes the project results, which have been previously
disseminated in project steering board meetings and seminars
within our research consortium (Grand Cru, Housemarque,
Moido Games, RAY, Remedy Entertainment, and Supercell),
and in academic conferences and journal publications.
the video games industry. Distributing games for free and
monetizing through in-app purchases has been proven to be a
lucrative business and a promising approach for many. While
industry news has been filled with success stories, player
attitudes have been reserved, and sensationalism has found its
way to mainstream media. Simultaneously, online social
gambling has taken new forms while taking influences from
traditional video games, and vice versa. To understand
holistically these new phenomena, a closer examination is
needed.
Free2Play research project (Tekes 40134/13) was launched to
provide scientific knowledge on free-to-play and new forms of
online social gambling. Based on the Tekes Skene program,
the project started on the 1st of March 2013 and ended on the
30th of June 2015. Utilizing both quantitative and qualitative
research methodologies, the project goal was to provide new
knowledge on design practices and player behavior in free-toplay
and online social gambling environments, and also to
study the similarities and differences of the two. This report
summarizes the project results, which have been previously
disseminated in project steering board meetings and seminars
within our research consortium (Grand Cru, Housemarque,
Moido Games, RAY, Remedy Entertainment, and Supercell),
and in academic conferences and journal publications.