Why do players buy in-game content? An empirical study on concrete purchase motivations
Hamari, Juho; Alha, Kati; Järvelä, Simo; Kivikangas, J. Matias; Koivisto, Jonna; Paavilainen, Janne (2017)
Hamari, Juho
Alha, Kati
Järvelä, Simo
Kivikangas, J. Matias
Koivisto, Jonna
Paavilainen, Janne
2017
Computers in Human Behavior 68
538-546
Viestintätieteiden tiedekunta - Faculty of Communication Sciences
Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0)