User interface design principles for Finnish websites’ localization in China based on cultural dimensions
Zhou, Renfei (2018)
Zhou, Renfei
2018
Tietojenkäsittelytieteiden tutkinto-ohjelma - Degree Programme in Computer Sciences
Luonnontieteiden tiedekunta - Faculty of Natural Sciences
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Hyväksymispäivämäärä
2018-10-09
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:uta-201810122684
https://urn.fi/URN:NBN:fi:uta-201810122684
Tiivistelmä
Globalization has enabled distribution of market over multiple cultures around the world. For international businesses, they need to bring culture elements into consideration while doing websites’ localization. Studies have been done in carrying out cross-cultural UI design principles.
Finland has big potential of increase exportation to China since there are more and more Chinese visitors arriving in Finland these years. The research question of this thesis is how can Finnish companies’ websites do better localization on their websites by applying cross-cultural UI design principles.
Previous researches have been studying on general cross-cultural UI design principles. But no one has done specific research between two cultures, we assume general study cannot cover all situations, neither accurate, since it might have compromised some specific detail while generating a general introduction. However, businesses need specific and accurate guidelines.
In this thesis, based on previous researches on general cross-cultural UI design principles, a case study will be carried out to study Finnish websites and Chinese websites. After that we will be able to review and modify general cross-cultural UI design principles to introduce guidelines for Finnish businesses doing better localization in China.
Conclusion is while narrowing down to specific culture, general cross-cultural UI design principles need to be modified.
Finland has big potential of increase exportation to China since there are more and more Chinese visitors arriving in Finland these years. The research question of this thesis is how can Finnish companies’ websites do better localization on their websites by applying cross-cultural UI design principles.
Previous researches have been studying on general cross-cultural UI design principles. But no one has done specific research between two cultures, we assume general study cannot cover all situations, neither accurate, since it might have compromised some specific detail while generating a general introduction. However, businesses need specific and accurate guidelines.
In this thesis, based on previous researches on general cross-cultural UI design principles, a case study will be carried out to study Finnish websites and Chinese websites. After that we will be able to review and modify general cross-cultural UI design principles to introduce guidelines for Finnish businesses doing better localization in China.
Conclusion is while narrowing down to specific culture, general cross-cultural UI design principles need to be modified.