"Yang, Xinyi" - Selaus tekijän mukaan TUNICRIS-julkaisut

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    • Gamification and Knowledge Sharing: A Meta-Analytic Review 

      Tang, Hairui; Xi, Nannan; Yang, Xinyi; Hamari, Juho
      European Conference on Information Systems (2024)
      conference
      As a typical motivational information system, gamification has been given high expectation regarding facilitating knowledge management, and especially sharing motivation and behaviors. However, there is no consensus on the ...

    • Gamification and Marketing Management: A Literature Review and Future Agenda 

      Yang, Xinyi; Xi, Nannan; Tang, Hairui; Hamari, Juho (2023)
      conference
      Given the motivational effect of game elements and mechanisms on user experience in various non-game contexts, gamification has widely been used as an effective marketing technique to enhance the performance of business ...

    • What Motivates Metaverse Consumers to Purchase Virtual Assets? A Study on the Perceived Value of NFT Art 

      Yang, Xinyi; Xi, Nannan; Hamari, Juho
      Pacific Asia Conference on Information Systems (PACIS) (2024)
      conference
      The evolution of information technologies has catalyzed a new virtual economy, characterized by features like secure ownership and a scarcity of assets through blockchain technology. In this evolving landscape, non-fungible ...