"Pylkkönen, Samuli" - Selaus tekijän mukaan TUNICRIS-julkaisut
Viitteet 1-2 / 2
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Acceptance of Digital Sales and Marketing Tools: A Customer Perspective on Intention to Use
IC3K (2023)
conference -
Adoption of digital sales force automation tools in supply chain: Customers' acceptance of sales configurators
(11 / 2020)
articleDigitalization changes both buying processes and sales processes and, consequently, the dynamics and division of work between buyers and suppliers in the supply chain. This has major implications for industrial marketing ...
