Elements of rituality in consumer tribes: The case of Crossfit
Pekkanen, Anna; Närvänen, Elina; Tuominen, Pekka (2017)
Pekkanen, Anna
Närvänen, Elina
Tuominen, Pekka
2017
Journal of Customer Behaviour 16 4
353-370
Johtamiskorkeakoulu - Faculty of Management
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